Branditify

Case study · Website

Swift Logix: A logistics website where every section leads to an enquiry

Swift Logix moves cargo by sea, air and land for business customers. Branditify designed and developed its website: one long home page that explains those services and gives every section a next step.

Project
Website
Scope
UX/UI design, web development
Category
B2B logistics
Services shown
Ocean, air, land cargo

Follow the route to an enquiry

The whole Swift Logix home page, top to bottom: hero, services, a dark reasons band, proof, a dark articles band, plans and the footer
Swift Logix home page hero: Streamlined Cargo Delivery Solutions, orange Get Started and About us buttons, and greyscale container photos
Swift Logix services section: a line on freight services and cards for Global Ocean Logistics, Air Freights and Land Cargo

The project

A lot of logistics, explained on one page

Swift Logix offers freight across ocean, air and land, and needed a website that business buyers could take in quickly.

Swift Logix is a B2B logistics company. Its services span ocean freight, air freight and land cargo, alongside warehousing, and its buyers are businesses deciding who to trust with their shipments.

Branditify designed and developed the website: the user experience, the interface and the build, responsive across screen sizes.

The home page does most of the work. It puts the services first, then the reasons to choose Swift Logix, then reading and plans, and it ends every section with a clear next step, so a buyer is never more than one click from getting in touch.

What did Branditify do for Swift Logix?

Branditify designed and developed the Swift Logix website: its user experience and interface, the home page that presents the company’s ocean, air and land services, and a responsive build.

What kind of project was Swift Logix?

A website project for a B2B logistics company.

Was this a website project?

Yes. The scope was website UX/UI design and web development.

The project at a glance

Client
Swift Logix
Project type
Website
Category
B2B logistics: ocean, air and land freight
Scope
UX/UI design · Web development
Built for
Desktop, tablet and phone
Key page
The home page, from services to contact
Swift Logix services section: a line on freight services and cards for Global Ocean Logistics, Air Freights and Land Cargo
ServicesServices come straight after the hero: ocean, air and land, each with a way to read more.

From service to enquiry

Every section ends in a next step

A business buyer can arrive on any part of the home page and still find a way forward. Each section answers one question, then offers one action.

  1. 01Arrive

    What does Swift Logix do?

    Swift Logix home page hero: Streamlined Cargo Delivery Solutions, orange Get Started and About us buttons, and greyscale container photos

    Get Started

  2. 02Choose a service

    Which kind of freight do I need?

    Swift Logix services section: a line on freight services and cards for Global Ocean Logistics, Air Freights and Land Cargo

    Read More

  3. 03See why

    Why this company?

    Swift Logix dark band headed Your Go-To Partner For Freight And Warehousing, with cards on tailored solutions, technology, experience and support

    Contact

  4. 04Read

    Do they know the field?

    Swift Logix dark articles band: Browse Our Most Noteworthy Articles, with three cards on shipping topics and Explore Now buttons

    Explore Now

  5. 05Compare

    What would it cost?

    Swift Logix plans section: Choose the Best Plan for Streamlined Shipping, three plan cards with the middle one highlighted in orange

    Buy Plan

  6. 06Talk

    How do I reach them?

    Swift Logix footer: a giant SWIFT wordmark, a Let’s talk prompt, navigation, social links and a contact button

    Contact us

How did the website guide business buyers toward an enquiry?

Every section of the home page ends in an action: Get Started in the hero, Read More on each service, Contact under the reasons to choose Swift Logix, Explore Now on the articles, a button on every plan, and a Let’s talk sign-off with a contact link in the footer.

How were multiple logistics services organised?

As one row of cards straight after the hero, one card per service: Global Ocean Logistics, Air Freights and Land Cargo, each with its own Read More link.

Built to be scanned

Black, white and grey, with orange only where there is something to do

  • Orange means act

    Buttons and the highlighted plan are the only orange on the page; everything else is black, white and grey.

  • Photos in greyscale

    Containers, ships and planes are shown in black and white, so the photography never competes with the actions.

  • Dark bands for the why

    The reasons to choose Swift Logix and the articles sit on black bands, which separates them from the service information.

  • One big sign-off

    The page ends on a giant SWIFT wordmark and a Let’s talk prompt beside the navigation and contact links.

The Swift Logix home page design laid out in three columns on an orange ground, from the hero to the footer
The pageThe whole home page, as delivered: white service sections, dark bands for reasons and reading, orange only where there is something to do.

What was delivered

The Swift Logix website, designed and developed

  • UX/UI design for the Swift Logix website
  • Web development, responsive across desktop, tablet and phone
  • A home page that runs from services to reasons, reading, plans and contact
  • Service cards for ocean, air and land freight
  • A clear action at the end of every section

How does the experience work on mobile?

The site was built responsive, with its sections designed to reflow for phones. The screens on this page show the desktop design.

Did Branditify build a fleet or logistics management system for Swift Logix?

No. This project was the public website: its design and development. It is not a fleet, tracking or logistics-management system.

Which Branditify service does this project prove?

Premium Websites: website design and development for businesses with a lot to explain.

Can Branditify build a similar B2B website for another logistics business?

Yes. A logistics company with several services and business buyers is a good fit for this kind of page. Tell us about your services through the enquiry form.

Questions

About this project

What did Branditify do for Swift Logix?

Branditify designed and developed the Swift Logix website, including the home page that presents its ocean, air and land freight services and leads business buyers to an enquiry.

Was Swift Logix a website project?

Yes: website UX/UI design and web development, responsive across screen sizes.

Did Branditify build logistics software for Swift Logix?

No. The project was the public website, not a fleet, tracking or logistics-management system.

Which Branditify service relates to this work?

Premium Websites.

Can Branditify build a website like this for my logistics company?

Yes. Tell us about your services and your buyers through the enquiry form, and we will reply with how we would approach it.

Start a project

Selling a service business buyers need to understand fast?

Tell us what your website has to explain, and we will reply with how we would approach it.

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